There are two downsides to having a great retail event. The setting up beforehand and the clearing it all away again afterwards. Both are time-consuming and stressful. The takings may have gone up, but at some point things broke or stopped working. Often you only discover the issues when getting ready to open again. So let’s look at how to get over the big event hangover – and maximise the end of year sales surges?
Late November means Black Friday. The recent growth in popularity for this event can mean an increase in takings. But afterwards you then have to get the premises ready for Christmas. That’s in just a few weeks’ time. So how can you get your retail locations presentable for the busiest time of the year – and fix any issues before the next rush begins?
Prevention is of course always better than cure. Which is why you should undertake a thorough inspection well before a major sales event such as Black Friday. Weak door handles, or gondola shelving that is barely hanging on, are unlikely to cope with a surge of excitable shoppers. Sales signs are hard to read when the lighting has failed. And a door that won’t open is hardly going to help when you need to get people in quickly.
You may think these small points don’t really matter. But when you are trying to compete in such a competitive sector as retail, it’s these details that can really make a difference to your takings. And it is also why you need to call on professional help.
With Store Maintenance you can bring in the trades who will put the problems right. Doors open effortlessly. Changing room screens hang and work beautifully. Shelves presenting your stock without dropping it all on the floor. Bright lighting to make your premises inviting. And signage that has changed from Black Friday sales to season’s greetings for Christmas. All and much more can be sourced from our network of vetted professionals across the UK and Europe.
So, before you look around your locations and wonder how to get over the big event hangover yet again, contact Store Maintenance. We’re ready to help you give your customers a wonderful season of joy.